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Vendor: Rue Broca

Rue Broca Hooked Homme Azure Eau de Parfum 100 ml

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Sku: 6290171075615
In stock < 200 buc.

Description:

Rue Broca Hooked Homme Azure Eau de Parfum 100 ml is an Arabic perfume for men, launched in 2024, with an aromatic-fougère, fresh and spicy direction. The composition is signed by perfumer Imran Fazlani and combines pear, cardamom, and lavender with a refreshing heart of mint and rosemary, over a warm base of amber and vetiver.

The opening combines pear, cardamom, and lavender. The pear brings a fruity and juicy sweetness, the lavender imparts the specific aromatic character of a modern fougère, and the cardamom introduces a spicy touch that provides more energy and personality to the debut.

In the heart, mint, rosemary, and cinnamon appear, creating one of the perfume's most interesting contrasts. The mint accentuates the freshness, the rosemary continues the green-aromatic direction, and the cinnamon brings warmth and a subtle spicy sweetness.

The base is built from amber, vetiver, and wormwood. The vetiver provides a dry and woody structure, the amber warms the composition, and the wormwood introduces a green-bitter facet that contrasts with the sweetness of the pear in the opening. The result is a fresh and aromatic masculine perfume, but with enough depth so as not to remain in a purely citrus zone.

For merchants developing their wholesale Arabic perfume offering, Hooked Homme Azure represents a commercial direction easy to integrate into the fresh masculine segment. Available from wholesale warehouse, it can complement the Rue Broca selection with a versatile perfume, especially suitable for customers who prefer fresh-fruity and aromatic scents.

Technical specifications

🔹 Technical specifications:

• Brand: Rue Broca
• Collection: Hooked
• Concentration: Eau de Parfum (EDP)
• For: Men
• Product type: Perfume
• Volume: 100 ml
• Launch year: 2024
• Perfumer: Imran Fazlani
• Olfactory family: Aromatic – Fougère

Top notes

✔️ pear
✔️ cardamom
✔️ lavender

Middle notes

✔️ mint
✔️ rosemary
✔️ cinnamon

Base notes

✔️ amber
✔️ vetiver
✔️ wormwood

Positioning

🧠 Positioning:

👉 fruity mint aromatic

What sets it apart

• Pear offers a fruity and juicy character right from the opening.
• Lavender and cardamom create the aromatic-spicy contrast.
• Mint brings an obvious and refreshing crispness.
• Cinnamon introduces warmth without turning the perfume into a gourmand.
• Wormwood and vetiver build a green, dry, and masculine drydown.
• In the perfume community, it is frequently compared to the Rasasi Hawas Ice / Invictus range, especially due to its fresh, sweet-fruity, and aromatic profile.

Strategy

• Recommended for beginners due to its fresh and versatile profile.
• Complements the wholesale Arabic perfume offering through the fruity mint aromatic direction.
• Can be positioned for customers looking for perfumes in the Hawas Ice / Invictus range, without presenting it as an identical copy.
• Especially suitable for spring-summer and daily use.
• Offers a good contrast in a catalog dominated by sweet, vanilla, or oriental masculine perfumes.
• Available via Arabic perfume supplier, directly from Arabic perfume warehouse.

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